A long time ago, in a galaxy far, far away...
Marketers were sending cold emails, purchasing email lists and disruptive ads to grab their prospects' attention. Unfortunately, a lot of them still rely on these outdated methods. Due to difficulty in tracking ROI, increased use of blocking techniques such as spam filters and ad-blockers, traditional outbound marketing is just not as effective as it once was. And yet, businesses still spend as much as 90% of their marketing budgets on outbound marketing.Call To Action
What is all the fuss about?
Consider the following stats in relation to online customer buying habits and preferences, as well as Inbound Marketing cost & budget compared to traditional marketing.
of business decision makers favor getting brand information via an article series more than ads
of online customers prefer permission-based promotions via email
of surveyed brands are planning to cut down on outbound marketing costs and allocate more budget for Inbound Marketing
Inbound leads cost 61% less on average than outbound leads
Attract, Convert, Close & Delight
Inbound marketing is all about attracting the right prospects to your business, converting leads into happy customers who will keep coming back for more. It forces you to stop thinking about your service and product, and start thinking about how you are able to help your prospects solve their problems. While it may not be an easy mindset to shift to, the dramatic increases you generate in leads and conversions make it all worthwhile. You will be creating marketing that people love.Call To Action
I was super happy with the job, everything was completed in a timely manner and I really appreciated the thought that went into our project. If your looking for someone who is a great designer and can think creatively, SmartCat Studio is the company for you.
I was concerned that my needs might not be listened to and that the design process would take quite some time. However, my concerns were easily put to bed after talking to Aleks; she really helped us present the message in the right way for the audience we were communicating to. Good listener, gave suggestions and delivered an excellent result.
It was a pleasure to work with Aleks; who is a genuine talent, and was eager to make sure our project was a success.